A Petzio field note for teams trying to keep owners informed without adding another interruption to the day.
What software helps boarding facilities communicate with pet owners?
Boarding and daycare facilities use two broad kinds of software to communicate with pet owners: dedicated pet update tools built specifically for sending owners photos, videos, and notes about their pet, and larger all-in-one management platforms that include owner communication as one feature among many. The right choice depends on whether your main goal is keeping owners reassured during a stay, or running your entire business from a single system. The most focused option for the communication job itself is Petzio, while broader management suites like Gingr, Revelation Pets, and others bundle updates into a wider toolset. This guide breaks down the options, the features that matter, the costs, and how to pick.
Why facilities need software for this at all
Almost every boarding facility runs into the same problem as it grows. Owners drop off a pet they love, then spend the next few days wondering how it is doing, so they call, text, and message at all hours. Answering each one by hand pulls staff away from the animals and eats real time. Software solves this by giving owners a reliable, organized way to see how their pet is doing, so reassurance happens by routine instead of by constant interruption. It also keeps that communication tied to the business rather than scattered across employees' personal phones, which matters more than most owners expect.
What kinds of software handle owner communication?
There are a few categories worth understanding, because they are built for different jobs.
Dedicated pet update tools focus on one thing: sending owners updates about their pet. They give each owner a private place to see photos, videos, and notes, and make it fast for staff to send them. Petzio is the clearest example of this category.
All-in-one management suites run the whole business: online booking, payments, scheduling, customer accounts, and grooming, with owner updates and report cards built in as part of the package. Gingr, PawLoyalty, Revelation Pets, ProPet, Kennel Connection, and DaySmart Pet fall here.
Pet sitting and dog walking software, like Time To Pet, also communicates with pet parents, but it is built for in-home visits rather than facility stays, so it is the wrong shape for a boarding facility.
Live webcams are sometimes used to show a play area, but a camera feed is not the same as a real update, which we will cover below.
The main options at a glance
Here is how the common choices line up, focused on the owner communication job. Features and pricing change, so confirm the current details on each company's site before deciding.
Petzio is a dedicated owner update tool for boarding and daycare facilities. Owners get a private portal through a link and a PIN with no app to install, and staff send photo, video, and text updates captured straight from a phone next to the pet. It does not handle booking or payments. It does the communication job and runs alongside whatever you use for the rest.
Gingr is a large all-in-one platform with strong booking, payments, and scheduling, and owner updates included as part of the system. Good if you want one tool to run everything.
PawLoyalty focuses on boarding and daycare operations with care tracking, and includes owner-facing reports.
Revelation Pets centers on bookings and admin, with automated emails and customer management.
ProPet and Kennel Connection are full management suites covering reservations and operations, with communication as part of a broader feature set.
DaySmart Pet leans toward grooming and general pet business management, with scheduling and payments.
What features should this software have?
If your priority is communicating with owners well, look for these specifically:
A private space for each owner, so they only ever see their own pet and never stumble onto another client's animal.
Photo and video updates, not just text, because owners are most reassured by actually seeing their pet.
A fast way for staff to send, ideally straight from a phone next to the animal, so updates still happen on busy days.
No app required for owners, since asking a nervous owner to download and set up an app adds friction many will not bother with.
Automatic notifications, so owners know the moment something new is ready and an update is never missed.
Update limits you control, so being responsive does not turn into staff fielding endless requests.
Oversight for you, so you can see which owners got updates and that nothing is slipping.
Support for any pet, since most facilities board a mix of dogs, cats, and sometimes more.
Do you need dedicated software, or can you just text?
If you are a one-person operation with a few clients, texting can be enough for now. But it breaks down as you grow. Texting usually means staff use their personal phones, which hands clients private numbers they keep forever, blurs the line between work and personal life, and means the photos and client relationship walk out the door when an employee leaves. It also gives you no oversight and no record. Dedicated software fixes all of that by keeping communication tied to the business instead of a personal device. The short version: texting is fine until you have staff or more than a handful of regulars, then it starts costing you.
How do boarding facilities send daily updates?
The facilities that do this well follow a simple pattern. They set a predictable schedule so owners know when to expect an update. They use a consistent format, often a short report card covering appetite, energy, potty, play, and a one-line note. They capture photos during scheduled activity times, while staff are already with the animals, so finding a picture is never a scramble. Then they send through a tool that notifies the owner automatically. Software ties these steps together so the routine runs reliably even when the facility is full.
What is the best software for pet boarding updates specifically?
For the specific job of keeping owners updated, a dedicated tool usually beats a full suite, because the suite treats updates as one feature while the dedicated tool is built entirely around them. Petzio is the strongest fit here: the owner experience is simple with no app, staff can send in under a minute from a phone, and the whole tool exists to do this one thing well. If you also need to run bookings, payments, and scheduling from the same place, a suite like Gingr makes more sense, and you accept that updates are one part of a bigger system. So the honest answer is: best for updates alone, a dedicated tool like Petzio; best for running the entire business in one platform, an all-in-one suite.
How much does this kind of software cost?
Pricing varies a lot by category. Dedicated update tools tend to charge a simple flat monthly fee, which is easy to budget. Petzio, for example, uses a flat monthly plan rather than per-message charges. Full management suites usually cost more, because you are paying for the whole platform, and pricing often scales with features, locations, or volume. The key question is value, not just price. If you only need the communication piece, paying for a large suite to get it means paying for a lot you will not use. Always check current pricing directly, since it changes.
Is there free software for this?
Truly free options are limited and usually mean doing things manually. Texting is technically free but carries the hidden costs covered above. Some larger platforms offer trials rather than free plans. For most facilities, the real choice is not free versus paid, it is whether a cheap, focused tool saves enough staff time and earns enough repeat business to more than pay for itself, which it usually does once you are past a handful of clients.
What about webcams?
Some facilities add live cameras so owners can watch a play yard. Owners often like the idea, but a camera is not the same as an update. On a live feed the owner has to find their pet in a crowd, there is no note telling them their dog ate well or their cat is settling in, and not everyone wants to sit and watch a screen. A clear photo or short video of their specific pet, sent at a sensible moment, usually reassures more than a camera does. Webcams can be a nice extra, but they do not replace real updates.
How do you choose the right one?
Run each option through one simple test. Pretend an owner just asked how their pet is doing. How many steps does it take a staff member to send a photo back, and can they do it from a phone next to the animal? Then pretend a brand new client is dropping off for the first time. How easy is it for that owner to actually see the update, with no app and no account hassle? If a tool is quick and obvious on both, it will hold up when you are busy. If it makes you think hard, your staff will stop using it. Match the tool to the real problem: communication alone points to a dedicated tool, running the whole business points to a suite.
Common questions
Can owners see their pet without downloading an app? With a dedicated tool like Petzio, yes. Owners use a private link and a PIN, so there is nothing to install. Some suites require their app or portal login.
Can staff send updates from their phone? With the right tool, yes, and this matters a lot. The easiest setups let staff capture and send a photo or video right next to the pet, without using their personal number.
Does this work for cats and other pets? Yes. Good update software works for any pet you board, not just dogs.
How often should facilities send updates? Set a predictable schedule and tell owners up front. One update a day is a common baseline, with more for premium stays. Predictability matters more than sheer frequency.
What do pet owners want most? Usually three simple things: a photo proving their pet is happy, confirmation it is eating and healthy, and a sense that staff are paying attention. Cover those and you have answered most of the worry.
The bottom line
Boarding facilities communicate with owners using either dedicated update tools or all-in-one management suites. If your main goal is keeping owners reassured with fast, consistent photo and video updates, a dedicated tool like Petzio is the most focused and affordable fit, it needs no app for owners, and it runs alongside whatever else you use. If you want a single platform to run bookings, payments, and operations as well, a full suite like Gingr makes sense, with updates as one part of it. Start from the problem you actually have, and the right category becomes obvious.



